Franzin Carni’s Naturamica adopted Halopack by Boxmarche for its premium skin-packed meats, opting for a recyclable paper tray and reducing plastic by 85%. They claim: “you’ve chosen a good product and packaging that protects the environment”.
NaturAmica Carni dedicates to high-quality butcheries and professionals who process meat, selecting the finest breeds. Its philosophy “To Beef Different”, serves as a “programmatic manifesto” aimed at an increasingly attentive, demanding and conscious market.
A change that starts with the way different meat qualities are presented and communicated, beginning with the use of the most modern and professional information technology to track every stage of the processing and fulfilment process, supported by a dynamic robotic warehouse. Collaboration with small, exclusive breeders who share the same philosophy of quality, transparency in all processes, and attention to animal welfare allows offering the catering industry a unique and top-quality product.
NaturAmica Carni, thanks to its wide range of products, is able to meet the demands of large-scale distribution. However, one of the company's founding values has always been sustainability, and it is with this vision that they chose to replace plastic packaging with Halopack trays produced by Boxmarche, thus reducing plastic by 85%.
The skin atmosphere packaging allows the product to be immediately displayed on refrigerated counters, extending the shelf-life and attracting consumers with a highly impactful graphic design. The green essence of Halopack and the many advantages it offers are perfectly aligned with its products and the growing needs of consumers who are increasingly focused on quality and the environment.
