Packaging Glossary

An alphabetical collection of all the key terms that define our world, our essence, and our tools, materials, and techniques. A small guide to paper-based packaging, but also to the value and values of Boxmarche.

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A

Abundance

A safety margin in the cutting phase, containing the continuation of the background design. It is trimmed during the final cutting process to prevent any printing inaccuracies.

Assembly

The set of operations that allow the union or gluing of a product made up of multiple parts.

Auto-lock box bottom with gluing

A die-cutting and gluing solution created by base flaps that are glued and automatically close when the container is erected. It is used for heavy items.
B

BAG IN BOX

A packaging system consisting of a plastic bag inside a cardboard box. It is commonly used for wine with a dispenser tap.

BLISTER

A packaging consisting of a transparent, thermoformed plastic tray designed to hold the product, applied to a printed cardboard backing treated with a special coating. Heat is used to seal the tray’s edges to the cardboard. This type of packaging is mainly used for pharmaceutical products, loose items, nails, buttons, or products with multiple components.

BOIL IN THE BAG

Packaging made using a heat and water-resistant film. The food is packed in a bag, which is then placed in a cardboard box. The food is heated directly in the bag. The commonly used film is Nylon. This packaging is also used for frozen foods that can be reheated in the microwave.

BOXMARCHE

A paperboard company founded in Corinaldo in 1969 to supply boxes to footwear companies in the Marche region. Over time, Boxmarche diversified its production into various sectors (food & beverage, household, cosmetics, pharmaceuticals, etc.), achieving excellence in the production of high-design packaging. The company has gained widespread recognition through numerous national awards.
C

Case

A rigid packaging made of stiff cardboard, typically in a rectangular shape. It is presented to the user flat, with or without pre-gluing along one side, and is usually filled by folding the sides.

CAPITAL VALUE

We optimize and improve economic and financial results to continue investing in technological and human resources.

Cardboard

A paper product with a grammage greater than 600 g/m², although the weight can go as low as 450 g/m². It can reach up to 1100 g/m². Cardboards are always made with multiple layers, usually laminated wet, and sometimes glued with adhesives (such as casein, starch, or animal glue). In some types, the different layers have the same fibrous composition, while in others, the outer layer—called the cover—has a more refined composition, enhancing its surface qualities such as whiteness, color, cleanliness, absorbency, and printability. Common uses include boxes, bookbinding, suitcases, gaskets, phototypesetting, and more.

CELLOPHANE

A material made from wood pulp, produced in sheets with an uncontrollable shape. It is often treated to ensure resistance to heat and gases. It is commonly used for packaging films.

CELLULOSE

A chemical compound of plant origin, it is the main component of the fibrous part of plants. For use in the paper industry, it is available in different qualities, depending on the separation method and the type of wood from which it is derived. The quality of cellulose influences the variety of paper products that can be produced.

Centrality of the Company

Overcoming individual interests for the success and continuity of the company, which is the only entity capable of ensuring a secure future for its employees.

CHEMICAL PULP

Pulp obtained by cooking (typically in continuous cookers) wood chips derived from the chipping of tree trunks (long fibre: conifers, or short fibre: broadleaf trees). The cooking process is very intense and occurs in the presence of chemical substances (sulphate or bisulphite) that aim to remove all incrusting substances adhering to the fibres. The chips are then unloaded from the cookers and subjected to a refining process intended to break down the fibres, while the cooking liquors are reused and reintegrated into the continuous cooking process. The resulting pulp (crude cellulose) can be used as is or undergo further bleaching, typically in a continuous, multi-stage process.

COATED PAPER

Paper made glossy through the use of special chemical additives or coatings applied to the surface of the sheet during the manufacturing process. It allows for sharper printing and is mainly used in illustrated magazines (such as rotogravure publications, where photography plays a key role), books with many photographs, and advertising brochures.

Continuous improvement

At Boxmarche, we promote and practice the culture of continuous improvement at all levels of the organization.

Coordinated image

The visual identity and recognition image of a company, product, or specific product category, particularly important and carefully crafted in the packaging.

Corrugated Board

A material composed of at least three layers of paper, with the middle layer being “fluted” to add thickness and rigidity while maintaining lightness. It is widely used in the production of packaging for transporting goods and industrial products.

CSR REPORT

The corporate social responsibility (CSR) report is a voluntary document that complements the annual financial statement. It is used by a company to periodically communicate the outcomes of its activities, highlighting the impact of its actions and the network of relationships with various stakeholders, going beyond just financial and accounting aspects.

Customer First

We strengthen our collaboration with clients by offering high-value products and services through innovation and excellence.

Content

“It is not matter that generates thought; it is thought that generates matter.” (G. Bruno)

CONTROL LINE

A control tool specifically designed, including graphics or color scales, used to assess the parameters necessary for the quality of products obtained from various stages of production, from prepress to the finished print.

CORINALDO

Perched in a strategic location between the Marca of Ancona and the State of Urbino, the town of Corinaldo is symbolized by its impressive walls, which have remained almost intact since the 15th century. Visitors can walk the entire 912-meter-long circuit with a guided tour. The gates, bastions, defensive towers, the Ghibelline merlons, and the ramparts mark the landscape of this rare example of a fortified city, where modern signs like cars or power lines seem out of place. The town’s urban layout includes numerous noble palaces and significant civil and religious buildings. The first impact on visitors is the 15th-century Torre dello Sperone, 18 meters high and pentagonal in shape, attributed to the Sienese architect Francesco di Giorgio Martini, and restored several times. Among the towers, the Torre dello Scorticatore (where the walls reach 15 meters in height), the Torre del Mangano, and the Torre del Calcinaro stand out, named after the professions of their inhabitants. From the Rotonda, part of the Renaissance addition completed in 1490, continuing along the ramparts, one accesses the Landroni, a porticoed corridor resulting from the raising of 17th-century buildings along Via del Corso. From there, you return to the walls, which incorporate several imposing bastioned gates. The most interesting part of the town’s walls is perhaps the one at Porta S. Giovanni, as it preserves many elements of defense. The military architecture of the time is evident in this stretch, with its loopholes, gun embrasures, beccatelli (defensive holes for shooting), and merlons. The artistic development of the 17th and 18th centuries is mainly due to great figures like the painter Claudio Ridolfi, who lived and died in Corinaldo, and the organist Gaetano Antonio Callido, who left two exceptional pipe organs, one of which was donated to his daughter, a nun, in the spaces now occupied by the Civic Pinacoteca. Among the public buildings, notable ones include the Town Hall, a fine example of neoclassical architecture with a long loggia overlooking Via del Corso, the former Augustinian Convent, built in the late 18th century and now used as a hotel, the Municipal Theater (1861-69) named after Carlo Goldoni, and the House of the 14th Century, which houses the Pro Loco and is the oldest building in the town. The churches reveal the spirituality of the place, reinforced by its long association with the Papal States. The Collegiata of S. Francesco has ancient origins (1265) but presents itself in the forms of the 17th and especially the 18th-century reconstruction when the convent was built (1749) and the new church was elevated (1752-59). The Sanctuary of S. Maria Goretti, with the former monastery now serving as the Costume Hall and Municipal Library, incorporates the medieval church of S. Nicolò with 18th-century features. The interior is a beautiful example of late Baroque architecture and houses numerous works of art, including a large wooden choir loft that holds a magnificent Callido organ from 1767. The Church of the Suffrage, completed in 1640, was later demolished and rebuilt to be reopened for worship in 1779. It preserves the painting by Claudio Ridolfi, which was placed on the main altar on the day of its first inauguration, January 6, 1641.

Counter graphism

The unprinted part of the printing plate that corresponds to the white areas in the printed material.

CROMALIN

A dry colour proofing system introduced by Du Pont in 1972. One film at a time is exposed onto a support, and the appropriate colour is applied in the form of powder. This term is also incorrectly used to generically refer to colour proofs.

CROWNER

The part of a floor or counter display that contains the advertising message.

Cutting path

Technical marks placed in the trim area of the print to determine the final dimensions of the printed material during the cutting and finishing stages.

CULTURE

Over the years, Boxmarche has supported and produced significant cultural initiatives. Among the most notable is the restoration of the important painting Madonna with Child and Saints by Pietro Perugino, now preserved in the Diocesan Art Gallery of Senigallia, and the restoration of the stucco ceilings by Federico Brandani at Palazzetto Baviera in Senigallia, depicting scenes from the Old Testament and the Labors of Hercules.
D

DIE CUT

A shape made with metal elements that are carefully processed and shaped to achieve, through pressure, cutting, and creasing of a paper product according to a specific design.

Die Cutting

he process of making cuts and, if necessary, creases on paper or cardboard using a die.

Die-cutting template

A design that determines the finished product obtained through die-cutting and creasing (e.g., folder or box), considering not only the shapes but also the thicknesses of the material that will overlap during folding or gluing.

Direction of fibres

The direction of the fibres in the paper manufacturing process aligns parallel to the movement of the wire. Both during production and for the finished product, the consideration of the paper’s fibre orientation is important.

Display

Cardboard display structures with customized graphics and communication, available in floor or counter versions, for blister packs, brochure holders, leaflet stands, makeup and cosmetics displays, and product holders.

Double face of the paper

A structural difference between the two sides of a sheet of paper, resulting from the manufacturing process. The felt side has a more uniform structure than the wire side. These differences can also lead to varying levels of ink absorption, resulting in different printability characteristics.